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Marketing Campaign Specialist

Super Retail Group - Strathpine, QLD

Source: uWorkin


Since 2005, BCF has become a household name and a key destination for all things Boating, Camping and Fishing. With a store network of over 130 BCF stores nationwide, we are your one stop shop specialty retailer for your next outdoor adventure. Part of Super Retail Group, whose other iconic brands, Super Cheap Auto, rebel and Macpac, join BCF in bringing an experience which inspires, delights, and enhances our customer’s leisure time.

With one of our team going on Parental Leave – we have a great opportunity for a Marketing Campaign Specialist to join our team on a Fixed Term Contract through till August 2022 based out of our Strathpine Support Centre.

About The Role

This fast paced and exciting position is responsible for planning and executing our campaign marketing and media activities for BCF across all channels. You will collaborate with and influence merchandise, retail and design teams ensuring that we are effective and efficient in our promotional activity and help assist with some of our key strategic initiatives.

Some Of Your Responsibilities Will Include

  • Implement the promotional plan across all channels including catalogues, edm, web, social, radio, print and TVC adhering to brand standards.
  • Ensuring a high-quality integrated marketing campaigns to acquire and retain customers.
  • Realise and refine the channel mix spend to maximise ROI based on performance metrics.
  • Day to day management of the promotional & campaign process to achieve effective outcomes.
  • Manage external media and creative agency relationships & other related partners to ensure outcomes are aligned to our brand objectives and are within material deadlines.
  • Ensuring our campaign themes and messages are integrated across a range of channels.
  • Work with the Marketing Campaign Manager to develop new campaign strategies to deliver enhanced customer engagement and campaign returns.

To Be Successful In This Role
  • You will come from an 3+ experienced marketing background, knowledge within the retail or consumer industries would be favourable
  • You will have excellent time management skills and ability to work in a fast paced environment within a complex matrix structure
  • You are a natural communicator with a high level of Stakeholder Engagement, Relationship Management and Negotiation skills
  • You are experienced with both Traditional and Digital Media
  • You are a Creative Thinker and take a Solution Based approached when Problem Solving
Why join the team at BCF and Super Retail Group?
  • Promote work life balance through flexible work practices
  • Commitment to your professional development
  • Generous Team Member Discounts across all Super Retail Group brands
  • Our Culture of Diversity and Inclusion
Super Retail Group is proud to be an equal opportunity employer. We support, promote and celebrate diversity and we recognise the benefits a culture of inclusion brings to our workplace and customer experience.

Super Retail Group has been awarded an Aon Best Employer Award for Australia, 2019.