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National Marketing Manager

IPLEX AU - Brendale, QLD

Any Industry
Source: uWorkin


About Us

Since 2011, Iplex has been a member of the ASX listed Fletcher Building Group; a global company focussed on building and construction activities. Fletcher Building today employs over 16,000 people in New Zealand, Australia and the South Pacific. The Fletcher Building operations span manufacturing, distribution and retail, home building and major construction and infrastructure projects.

Iplex with the support of Fletcher Building are committed to attracting the best available talent, developing the capability of our people, and creating highly engaged and high performing teams who delivery great results for our customers.

The Opportunity

Iplex Pipelines is the largest manufacturer and supplier of pipeline systems in Australia. We manufacture and distribute an extensive range of pipe products for applications including water, sewerage, mining slurry, gas, telecommunications and electrical conduits.

Reporting to the Head of CX, Marketing and Innovation, you will lead the direction of the marketing function in alignment with Iplex Australia’s growth strategy. Leading a small team, you will develop and execute targeted campaigns whilst measuring and reporting on their effectiveness.

Key responsibilities of this role will include:

  • Directing the planning and execution of programs across key markets, brands and product ranges
  • Working collaboratively with the innovation, product and sales teams
  • Launching new products, lead generation and sales growth via campaign and marketing programs
  • Building brand awareness and developing ecommerce to expand into new markets
  • Managing the website, customer portal, social media, trade media and trade events
  • Working with People and Performance team to drive employee engagement

About You

This role is for you if:

  • You possess B2B marketing experience in technical product manufacturing or engineering
  • You have experience supporting multiple products and features from ideation to launch, and then to adoption
  • You are driven by the opportunity to create high quality experiences that reflect the brand
  • You are digitally savvy across CRM, social media, ecommerce and website development
  • You have meticulous attention to detail
  • You have demonstrated experience in overall budget management
  • You have excellent communication and influencing skills
  • You have a degree in a Marketing or Business discipline (Desirable)

The Rewards

With operations across Australia and New Zealand, Fletcher Building provides a great platform to grow your career. In addition to career development pathways, you will have access to:

  • Staff Discounts – generous discounts within the Fletcher Building group in addition to discounts on health insurance, banking, optical, travel, technology, car rental and more through our internal perks program! 
  • FBuShare – a share scheme allowing you to feel ownership of the business in which you work 
  • Learning Academy – an award winning learning academy supporting your career development 
  • Employee Education Fund – a Private Trust Fund managed independently of Fletcher Building to provide funding for education and training to employees 
  • FB Excellence Awards – recognising, celebrating and sharing the best achievements in leadership, innovation, performance excellence and customer service 

As an Equal Opportunity Employer, we strive to create an inclusive environment for all our employees. We welcome applicants from diverse backgrounds to apply to any of our vacant positions. Talk to us about our flexible working arrangements and career pathways.